Case Studies
Pascal Metrics
The Challenge:
Pascal Metrics, the leader in healthcare safety culture and clinical risk, asked Juice to help them simplify their dashboard design to make it easier and more likely that their customers would use their portal. Piecemeal data confused users and led to diminished value of Pascal Metrics information and services.
The Work:
Juice placed the identical data streams into a simpler, more cohesive design intentionally created around a variety of users, taking into account each of their specific and natural workflow.
The Results:
Enthusiastically received and embraced by customers and company executives, the custom-crafted Juice interface was successfully implemented and adopted by Pascal Metrics.
Applied Broadband
The Challenge:
Applied Broadband tracks and reports Internet capacity usage and congestion. The information they collect is used by Internet Service Providers (ISP’s) to identify and resolve capacity and congestion issues that interfere with service delivery. Applied Broadband asked Juice to help them communicate this complex and transient data in an easy to understand visual format.
The Work:
Juice helped Applied Broadband identify the critical metrics that ISP leadership needed and crafted a purpose-driven design around them starting with their most urgent need first: quick information around high need areas.
The Result:
With the highly functioning prototype that Juice delivered serving as a subject of great interest and discussion, Applied Broadband enhanced and reinforced relationships and the increased the value of their services and brand among their existing ISP customers.
Qualcomm
The Challenge:
Qualcomm came to us with an opportunity to design a user interface that would allow their users – online mobile application retailers and publishers – to more effectively place and market their mobile applications.
The Work:
Working with the Qualcomm team, Juice designed a flexible information application that would replace their current data feed. The design, based around metrics that revealed the conversions and revenue that resulted from mobile applications sales, culminated in a functioning demo that empowered the Qualcomm product management team to convincingly demonstrate the value that their data could provide their PlazaRetail™ members.
The Result:
Garnering compelling feedback from Qualcomm customers and company management, the design gained the support required for implementation.
comScore
The Challenge:
comScore, a leading online audience measurement provider, wanted to create a new information product to help marketers understand online search activity, visitor trends and competitors.
The Work:
To meet this need, Juice Analytics designed and developed an innovative online reporting solution using Adobe Flex, ensuring a new level of access to comScore’s massive database.
The Result:
The new solution, Marketer, has received rave reviews from comScore clients and will deliver millions in incremental revenue.
Datran
The Challenge:
Datran wanted to create a second-generation design for Aperture, an advertising product that uses household-level demographic and behavioral data tied to consumers to give advertisers and publishers a view of their audience.
The Challenge:
Juice created a new interface design that added a new level of user interaction and focus on an intuitive information experience. Once the design was completed, Juice created the full application, working closely with Datran experts to get the application properly integrated with the data.
The Result:
The solution has enabled Datran to generate new interest and excitement among clients.
Amtrak
The Challenge:
Amtrak approached Juice Analytics to design an interactive Executive Dashboard to deliver a comprehensive picture of operational performance. This dashboard was intended to be the primary vehicle for the Amtrak Board and senior executives to track and understand key metrics.
The Work:
Juice’s design set out to accomplish three things that are critical to the success of a dashboard:
- Snapshot view: Provide an “at a glance” snapshot of how the business is performing and where trouble spots exist.
- Layers of details: Present the information in a a way that is simple enough for a busy executive yet provides enough depth for front-line managers.
- Customization: Every user will approach the dashboard with different priorities and perspective. The interface needs to allow for customization by individual users to ensure the information is relevant to their situation.
Aetna
The Challenge:
One of the largest healthcare insurance providers in the country wanted to ensure their customers better understood the value their products and services delivered, and empower them to make quicker, more informed decisions from complex plan benefit information.
The Work:
Juice Analytics designed a new tool that makes it easier and quicker for users to answer questions, tune to individual needs, and direct users to the most important information. Juice created a popular demo movie and built a working prototype that brought the new interface and functionality to life.
The Result:
The capabilities, usability, and design of the new tool have been embraced by our client’s management and customers. Our client expects to see a multi-million dollar impact on customer retention and satisfaction as a result of providing this new reporting application.
K12
The Challenge:
K12 needed to better understand how students use their online curriculum. Working with detailed usage data, Juice Analytics developed an approach to visualize individual customer behaviors. We looked through thousands of visualizations to identify common (and uncommon) behaviors.
The Work:
Utilizing this unique data mining methodology, we were able to uncover new insights about how students use the product. We were able to correlate particular behaviors with retention risk, providing K12 with an early indicator regarding which students required additional attention.
The Result:
As a result, K12 was able to implement early intervention programs that significantly reduced student churn.
Flexcar
The Challenge:
In the car sharing business, location is everything. Flexcar succeeds when they put the right vehicle in the right place at the right time for the right price for each of their customers. It is a daunting task with the thousands of customers in each of the cities in which Flexcar operates.
The Work:
For local managers, positioning cars, targeting marketing and creating promotions is a job that can be improved through better use of rich customer data. Juice Analytics developed analytical tools and in-depth geographic analysis to help Flexcar make informed decisions about customer usage, vehicle locations and mismatches between supply and demand.
The Result:
This heatmap image helped local managers identify gaps between supply (vehicles) and demand (customers). The red areas represent areas of opportunity for new vehicle placement.
Yahoo!
The Challenge:
Yahoo’s research group needed to provide executives throughout the organization with a comprehensive view of internet property performance.
The Work:
Juice Analytics consolidated data from multiple internal and external data sources to construct a holistic view in a format that was accessible, interactive and attractive for busy executives.
The Result:
The executive dashboard is viewed by hundreds of top Yahoo! executives on a monthly basis. It has been warmly received as an easy-to-understand and useful view of key corporate information driving operational improvements.